
Negotiate
Negotiation is not about getting a ‘yes’, but about managing the ‘no’ and the path towards an agreement.
This training course develops a strategic, clear-headed and people-focused approach to negotiation, grounded in the reality of power dynamics.
You will learn how to prepare for, conduct and conclude effective negotiations, whilst recognising and countering deviant tactics.
Anyone who has to negotiate internally or externally
Strategic Positioning
Leadership & influence
- Negotiation as an act of leadership and positioning
- Defending one’s interests without naivety or a battle of wills
- Building credibility and relational authority
Strategy & decision-making
- Determine what is negotiable and what is not
- Assess the balance of power
- Make a conscious choice between cooperation, firmness or breaking off relations
Communication and conflict management
- Understanding the other person’s needs, expectations and motivations
- Managing emotions, objections and disruptive behaviour
- Turning disagreements into lasting agreements
Pedagogical Approach
- Highly interactive and participatory
- Realistic case studies
- Intensive role-play
- Structured debriefings
- The Negotiator’s Notebook as a guiding thread

Tools & Methods
- Harvard Negotiation Model (Getting to Yes)
- Negotiation table and diagram
- Operational checklists (preparation & conduct)
- Types of negotiators
- Deviant tactics (time, content, behaviour)
- Handling objections (Easy / Medium / Hard)
- The negotiator’s personal compass
- Individual development plan

Experience of participants
Find out how we help organisations transform their culture, leadership and collaboration, delivering tangible results and lasting impact.

Ready to negotiate with greater clarity and impact?
Contact us to find out how this training course can help you master your negotiations, defend your interests and build lasting agreements.

































